When you need a new sign but desire a rustic, aged, or weathered appearance to accentuate your branding or message, our talented team can design and fabricate a custom sign to fit your needs. Locating an antique sign with your specific message presents a great challenge and may prove to be impossible. Creating a new […]
Temporary Signs
The responsible use of temporary signs serve a valuable communications function for advertising specials, and other impulse and community-oriented messages. Temporary signs also allow more effective communication in areas where codes regulating permanent signs are especially restrictive.
Temporary signs are any signs not intended for permanent installation. Generally, these signs are intended to […]
Understanding the concept of ‘first read.’ Signs should have a focal point that immediately attracts your customer’s attention. Ideally, this should be your business logo or marketing message.
Free Standing Outdoor Sign
Capture attention and use it. Stand out with bold graphics or bright contrasting colors. Once you’ve got your customer’s attention, be sure […]
Tip #1: Put your storefront to work. Your storefront is truly your company’s window on the world. If it’s empty or poorly signed, it’s sending the wrong message to potential customers. Make sure it’s effectively advertising your business
Tip #2: Spread the word. Window graphics are the ideal way to communicate important information to potential […]
Sandwich board signs, also known as A frames, A boards, or sidewalk signs, are an inexpensive and highly effective way to advertise your business - be that a restaurant, coffee stand, real estate property, storefront, or shop.@import url(“http://www.hglaeser.com/wp-content/plugins/flash-album-gallery/admin/css/flagallery_nocrawler.css”);@import url(“http://www.hglaeser.com/wp-content/plugins/flash-album-gallery/admin/css/flagallery_noflash.css”);#fancybox-title-over .title { color: #ff9900; }#fancybox-title-over .descr { color: #cfcfcf; }.flag_alternate .flagcatlinks { background-color: #292929; }.flag_alternate .flagcatlinks […]
In today’s competitive marketplace, many small businesses are caught in a Catch-22 with the need to find new ways to reach customers to maximize revenue while reducing marketing budgets. Print, radio, television, and internet advertising isn’t cheap.
Take advantage of the space you already own! Great signage plants the seed for future sales and helps […]
Successful signage involves more than creating an attractive arrangement of logos and slogans. It is also a blending of complex elements such as marketing, demographics, an understanding of visual acuity, conspicuity (readily visible or observable), and obliquity (straightforward message). Complicating the task is the fact that the reader is usually moving, and the […]
The votes are in and the winner is Polly Heininger who designed the “Welcome to Charlotte sign” featuring a covered bridge. Her design, listed as #1 for balloting purposes, garnered 238 of the7 806 votes cast, compared to 94 votes for the closest runner up. H.Glaeser Sign Co. will fabricate the signs and install them […]
A proven method of gaining the attention of an audience that is familiar w/ the surroundings yet does not pay particular attention to the details of store signs can be as simple as adding a coat of new paint, replacing a light ballast, adding a bit of flash or just routine maintenance to maintain a […]
Convert any vehicle to a moving billboard to increase business. Essentially if your contact information is available and you’re spotted a residential or business location, you’re generating interest from prospective clients who may not follow up with getting a verbal recommendation but use the message being broadcasted, you’re good enough to do work for him/her/them. […]